If your architectural firm is currently suffering from low customer retention rates or inability to find new customers, then you may want to rethink your promotional efforts. The best way to get your architectural firm’s brand across is by using high-quality, expert-grade signage.
The best place to use signs at your architectural firm is at your front entrance. If you’re located in a high traffic area, you want pedestrians to see your business from afar. Similarly, any drivers that commute by your firm will remember your name if you have an illuminated sign above your front entry. If you work with a sign designer and manufacturer like King Signs, you can create custom building signs that display brand logos and company name. You can also use striking window graphics if it suits your needs.
If you have multiple projects on the go, working on homes in various neighborhoods, this is an excellent opportunity for you to promote your business. Outside of the project site in the home’s front yard, you should erect large custom signs that display your architectural firm’s name and a company slogan. The sign should be designed to fit in with the branding guidelines you have outlined for your company. By working with a company like King Signs, you can ensure that these signs are manufactured to look professional and durable.
Many architectural firms have several types of vehicles in their arsenal. Some of these vehicles are for designers, others are for engineers and contractors. If you have a fleet of vehicles, having said vehicles wrapped with custom signage can help you take promotional material on the go. Whether it’s visiting potential clients for consultations or checking in on the state of a current project, you help improve your firm’s reach by using custom vehicle wraps.