Are you looking for ways to improve customer relations for your business? Lobby signs are one cheap and effective way you can incorporate to leave an excellent first impression on the customers. You don’t get another chance at making the first impression. Therefore, lobby signage is a great way to greet your customers even if you are not there physically. Due to this factor, lobby signage is a vital part of growing your business, often overlooked.
Below, you can see how signs can improve customer relations.
How Signs Can Improve Customer Relations
Setting the Mood
It is vital to set the mood for any new customer walking into your office to make them feel welcomed. Office spaces without lobby signage can look neutral or tilt towards dullness. Well-designed office space with lobby signage can include artworks, messages, etc., to set the ambiance you want your office to have.
Providing Direction
We can not stress enough how imperative it is to provide customers with directions, so they do not feel lost. Walking into any office or store and not knowing where to go is the last feeling you want your customers to have. If they do not have directions, they will have to ask other people, which should not be their responsibility in the first place. Wayfinding signs are a kind of lobby sign that gives people directions that make them feel valued.
Providing Important Information
Lobby signage offers you the opportunity to convey important messages to the customers to improve their experience. These can be signs to make them aware of a certain policy, inaccessible areas, or messages to great people.
Types of Lobby Signs
There are various types of lobby signs you can use for your business to improve customer relations. These include:
- Logo Signs
- Channel letter signs
- Three-dimensional letter signs
- Neon signs
- Wall murals
- Floor Signs
- Signboards (raceway)
- Vinyl banners
